Mark Cai

Hey there! I'm Mark, a content creator of sorts in the gaming/esports space. I currently work at NVIDIA overseeing influencer relations with creators in our enterprise areas (Generative AI, LLMs, Machine Learning, Data Science, Computer Vision, etc). I graduated from Arizona State University in 2022 with Bachelors of Science degrees in Marketing and Computer Information Systems.

I most recently spent 2 years in Esports & Influencer Partnerships at Powerspike from my sophomore through senior year of college and I previously interned at Royal Dutch Shell in the marketing team. In the summer of 2021, I interned at NVIDIA working with Enterprise Influencers to push NVIDIA's AI, Machine Learning, Data Science, Healthcare news along with other verticals.

This Week in Esports/Gaming is a weekly recap of business news in gaming and esports I created in 2019. Some viewers come from Riot Games, Tencent, EA, FaZe Clan, Cloud9, Procter & Gamble, Google, Facebook, Amazon, Microsoft, and more. You can find each episode on my LinkedIn. Additionally, I successfully presented and defended my undergraduate honors thesis for Barrett, the Honors College on the success of Mobile Esports in the East and the possibility of growth in the West, which you can read and watch here.

I am known online by my name "Coolmark". I started on YouTube 8 years ago, garnering 120K+ subs along the way on Coolmark. I streamed for a bit on Twitch to expand my brand. Additionally, I have commentated 40+ esports tournaments for mobile games, with expertise in Critical Ops.

Outside of work, you can find me enjoy cycling/running, watching the latest gaming/esports content on Twitch/YouTube, and finding my latest binge music genre (lately it's been indie pop).